Snow Angels : Ski-A-Thon Benefit

Brand development & website design
Fall 2023, Visual Communication II

I was tasked with creating an imaginary benefit event, which included developing a website itinerary, branding, and merchandise. I chose to honor my friend's charity, which supports children who have experienced traumatic injuries, and envisioned hosting the benefit weekend at Stowe Mountain in Vermont.

For merchandise, I designed stickers that can be applied to ski helmets, first-aid kits, and various other items. I developed the branding for "Snow Angels" using Figma and Illustrator, and built the website with Cargo. Though initially challenging, my six-week immersion in these tools greatly enhanced my proficiency, and I continue to use them in my work today.

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